4 minutes

Looking back at media produced before 1998, there is a relentless optimism. We thought Y2K was a technical glitch, not an existential dread. We thought the internet would be a global coffeehouse, not a global colosseum. We watched The Truman Show (1998) and thought, “Wow, what a creepy concept,” not “Oh, that’s just Tuesday on Instagram.”

Here is the thing I miss most: The naivety.

There is a specific weight to the phrase “the late nineties.” But if you dig deeper, the true hinge—the year everything began to creak before the floodgates opened—was not 1999. It was .