News spreads. President Camacho, who is not evil, just a product of his environment, sees the result and has a moment of clarity. He flies out to the farm, drops to one knee, and says to Joe: "Shit. I thought you was some kinda dickhead. But you ain't. You're a straight-up, badass motherfucker. Not like these other pussy-ass fucks."
Idiocracy began as a satirical comedy, but over the years, many viewers have noted its disturbing prescience, often quoting lines like "It's got electrolytes" and "Welcome to Costco, I love you" as darkly accurate commentary on modern advertising, anti-intellectualism, and corporate control. idiocracy full film
He and Rita are arrested for "not having tattoos" (tribal tattoos are mandatory) and sent to a rehabilitation facility. There, Joe explains his situation to a gurney-obsessed doctor and eventually meets President Camacho. News spreads
After a failed attempt to reason with them, Joe suggests they use water from the toilet. This is considered disgusting. Joe is laughed out of the room and sentenced to a public "smackdown" (execution) on live TV. I thought you was some kinda dickhead
Joe is brought to the White House (now a garish, trash-strewn casino). He explains the simple problem: plants need water, not Brawndo. He is met with blank stares. "But Brawndo has electrolytes," they say. Joe asks, "What are electrolytes?" They don't know. "They're what plants crave."
Joe is horrified. He is, by default, the smartest person alive. He tries to find a library or a record of his family, only to find that all books have been replaced by picture-based "books" with single words like "FART" and "POOP." The internet is a series of animated bouncing logos.
The film opens in 2005 with U.S. Army Librarian Corporal Joe Bauers (Luke Wilson). Joe is a perfectly average, unassuming, and slightly apathetic man. He likes beer, football, and his routine. He is selected for a top-secret military "Human Hibernation Project" alongside a prostitute named Rita (Maya Rudolph), due to her similarly "average" psychological profile.